Introduction

Welcome to AI Tools Please (“we”, “our”, “us”). We operate the website aitoolsplease.com (the “Site”), an index and aggregator of AI tools that includes user reviews, affiliate links, newsletters, user accounts, and commenting features.

This privacy policy explains how we collect, use, share, and protect your personal information. It applies to all visitors and users of our site from the UK, EU/EEA, and the United States.

We comply with:

  • UK GDPR and the UK Data Protection Act 2018.
  • EU GDPR.
  • California Consumer Privacy Act (CCPA) as amended by the CPRA.
  • Other applicable US privacy laws.

Data Controller: AI Tools Please (based in Birmingham, UK)
Contact email: contact@aitoolsplease.com


Personal Data We Collect

We may collect the following categories of personal data:

Information you provide directly:

  • Name and contact information (e.g., email address).
  • Account details (username, password).
  • Content you post (reviews, comments, uploads).
  • Payment details (processed securely by third-party providers such as Stripe; we do not store card details).
  • Communication history with us.

Information collected automatically:

  • IP address and device/browser details.
  • Usage data (pages visited, clicks, referral URLs).
  • Cookies and similar technologies (analytics, performance, personalisation, marketing).

Information from third parties:

  • Affiliate partners.
  • Advertising networks.
  • Analytics providers (e.g., Google Analytics).

Purposes & Lawful Bases for Processing

Under GDPR/UK GDPR, we process your data for:

PurposeLawful Basis
Site operation, account creation, user interactionContract performance
Payment processing via StripeContract performance & legal obligation
Analytics and site improvementLegitimate interests (to improve our services) & consent (where cookies apply)
Personalisation and marketing/newslettersConsent
Customer supportLegitimate interests
Fraud prevention and securityLegitimate interests & legal obligation
Legal compliance (tax, regulatory)Legal obligation

How We Share Your Data

We may share data with:

  • Service providers: hosting, analytics, payment processors, email marketing tools.
  • Advertising/affiliate partners: where you have consented or as allowed by law.
  • Legal authorities: where required by law or to protect our rights.

If we transfer data outside the UK/EU, we use appropriate safeguards (e.g., EU Standard Contractual Clauses).


Cookies & Tracking Technologies

We use cookies and similar technologies for:

  • Essential site functions.
  • Analytics (e.g., Google Analytics).
  • Personalisation.
  • Marketing and advertising.

Where required by law, we will obtain your consent before placing non-essential cookies.

You can manage your preferences via browser settings or a consent management tool (coming soon).


Your Rights

UK/EU GDPR rights:

  • Access your data.
  • Rectify inaccuracies.
  • Erase your data (“right to be forgotten”).
  • Restrict processing.
  • Data portability.
  • Object to certain processing.
  • Withdraw consent at any time.

California CCPA/CPRA rights:

  • Know what personal information we collect and how we use it.
  • Request deletion of your personal information.
  • Opt out of sale or sharing of personal information (we currently do not sell personal information).
  • Non-discrimination for exercising your rights.

To exercise your rights, email us at contact@aitoolsplease.com.


Data Retention

We keep your personal data only as long as necessary:

  • Account data: while your account is active + up to 2 years after closure.
  • Transactional records: up to 6 years for legal/tax reasons.
  • Analytics data: up to 26 months (Google Analytics default).

Security

We use SSL encryption, security plugins, and access controls to protect your data. No method of transmission is 100% secure, but we take appropriate technical and organisational measures.


Children’s Privacy

We do not knowingly collect personal information from children under 13 (US) or under 16 (EU). If you believe we have, please contact us so we can delete it.


Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted here with a new “Last Updated” date.


Contact Us

Aitoolplease.com
Birmingham, UK
Email: contact@aitoolsplease.com


Plain-English Summary

We collect some personal information (like your name, email, and what you post) to run our site, let you post reviews, process payments, and improve your experience. We use cookies and Google Analytics to understand how people use the site. We might send you newsletters or show you ads — but only if you say yes. You can always ask us to see, change, or delete your data by emailing us.


Cookie Policy Section

We use cookies to:

  1. Make our website work (necessary cookies).
  2. Understand how you use our site (analytics).
  3. Personalise your experience.
  4. Show you relevant ads (in the future).

If you leave a comment on our site, you may opt in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

We will show you a cookie consent banner before setting non-essential cookies.

Comments

When visitors leave comments on the site, we collect the data shown in the comments form and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymised string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.

Media

If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor had visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Who we share your data with

If you request a password reset, your IP address will be included in the reset email.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognise and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where your data is sent

Visitor comments may be checked through an automated spam detection service.

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