Motion

Motion is an AI-powered productivity and project management platform designed to function as an “AI employee” that automates scheduling, task management, and meeting notes. Founded on the principle of augmenting human intellect, it aims to reduce the cognitive load of planning and administrative work by using AI to intelligently manage a user’s calendar and tasks.
Key milestones include:
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Initial Launch: Gained traction as a calendar and task scheduler with AI-powered auto-rescheduling capabilities.
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2024-2025 Expansion: Evolved into a comprehensive platform with the introduction of AI Employees (e.g., Alfred the Executive Assistant and Chip the Sales Rep) capable of performing specialised roles and an AI Meeting Notetaker trained on 10,000+ hours of meetings.
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Recognition: Voted the #1 hottest product by Amplitude and trusted by over 1 million users and teams by 2025.
Motion positions itself not just as a tool but as a collaborative AI workforce that integrates directly into a company’s existing workflow, managing both human and AI work on a single platform.
Features and Functionality
Motion combines project management with a suite of AI automation tools:
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AI Employees: Pre-built or custom AI agents that perform specific roles:
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Alfred: Executive assistant for scheduling, email replies, and note-taking.
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Chip: Sales rep for CRM updates, lead chasing, and outreach.
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Clide: Customer support specialist for handling tickets and solving problems.
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Suki: Marketing associate for content creation and social media management.
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AI Meeting Notetaker: Joins Zoom, Google Meet, and Teams calls as a silent participant. Records, transcribes, and summarises meetings with 80% more accuracy than human notes (company claim). Automatically generates and schedules action items as tasks.
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AI Project & Task Management: Automatically creates projects from prompts, assigns tasks to team members, and uses a proprietary algorithm to schedule and reschedule work based on priority, deadlines, and calendar availability. Features include Kanban boards, Gantt charts, and dashboards.
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AI Docs & Notes: Integrated document editor with AI for drafting and summarising content, though noted as less robust than dedicated tools like Notion.
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Calendar Integration: Deep sync with Google Calendar, Outlook, and iCloud. AI automatically time-blocks tasks and dynamically reshuffles schedules when disruptions occur.
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Integrations: Native integrations with major tools (Zoom, Gmail, Teams, Salesforce) and access to thousands more via Zapier. An API is available for custom connections.
Pros & Cons Table
Pros | Cons |
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🤖 Powerful AI Automation: Truly hands-off scheduling and task management. The “Reschedule All” button is a lifesaver when plans change. | 💸 Extremely High Cost: One of the most expensive tools on the market. Individual plans start at $19/month (annual), and AI employee features require a $29/user/month plan (annual). |
⏰ Massive Time Savings: Users report saving 10+ hours per week on planning and administrative work, allowing focus on deep work. | 📚 Steep Learning Curve: The interface and plethora of features can be overwhelming. Users report a significant time investment to set up and master. |
🎯 Deep Work Enablement: Excellent for users with ADHD or those who struggle with executive dysfunction, as it eliminates the stress of planning and prioritisation. | 🤖 AI Employee Limitations: The feature is still in beta. Many “AI Employees” require a Gmail account to function, locking out users of other clients. |
🔗 Meeting Workflow Integration: The Meeting Notetaker is seamless; it joins calls, generates summaries, and creates tasks without any manual effort. | 🔌 Limited Native Integrations: Only offers 9 native integrations. Heavy reliance on Zapier for automation, which adds extra cost and complexity. |
📊 Insightful Dashboards: Highly customisable dashboards with widgets that provide excellent visibility into project status and team workload. | 🛟 Poor Customer Support: Numerous user reports of slow email-only support, difficulties cancelling subscriptions, and denied refunds, creating trust issues. |
Overall Rating
4.1 / 5 ★★★★☆
Motion is a powerful and visionary AI productivity platform that excels at automating the cognitive overhead of scheduling and task management. It is arguably in a category of its own regarding AI-driven calendar management. However, its prohibitive cost, significant learning curve, and reported customer support issues prevent it from being a universal recommendation. It is best suited for well-funded teams and individuals who are all-in on AI and willing to invest the time to configure it properly.
**Versus Competitors:**
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vs. Notion: Motion wins on AI automation and dynamic scheduling but loses badly on note-taking, knowledge management, and flexibility.
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vs. Asana/ClickUp: Motion wins on automated scheduling and rescheduling but loses on intuitive task management, native integrations, and pricing.
Key Reviews with Links
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Forbes Advisor (2025) – Critical
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Verdict: “Interesting and costly… a hard-to-recommend platform.” Praises the AI’s capabilities but condemns the unintuitive UI, lack of integrations, and high price tag.
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Trustpilot (3.9/5 | 407 Reviews) – Polarized
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Verdict: Users are split. Many call it a “game-changer” for productivity and organisation. An equal number report it as a “scam” due to fraudulent charges, refusal of refunds, and terrible support. Highlights a significant risk factor.
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Efficient.app (2025) – Enthusiastic
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Verdict: “The most innovative AI-powered project management tool… a glimpse into the future.” A very positive review praising the AI Employees and Meeting Notetaker, though it notes the AI Employees are still in a beta-like state.
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Nathan Cashion (Blog – 2025 Update) – Long-Term User
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Verdict: “Indispensable but flawed.” A balanced long-term perspective. The author loves the auto-rescheduling and holds out hope for the platform, but details significant drawbacks like poor iCloud support and the inability to import tasks.
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Summary: Key Points
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🏆 Core Strength: AI-powered automatic scheduling and rescheduling. Its ability to dynamically reorganise your day and tasks when things go wrong is its killer feature.
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🚀 Key Differentiator: The AI Employees framework, which aims to deploy role-specific AI agents within your business, though this feature is still maturing.
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🎯 Ideal For:
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Busy professionals, entrepreneurs, and small teams who are overwhelmed by the administrative overhead of planning.
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Users with ADHD or who experience executive dysfunction, as it externalises the planning process.
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Companies with deep pockets that are eager to experiment with cutting-edge AI automation.
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⚠️ Critical Considerations:
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Be prepared for a high financial and time investment. The cost is significant, and mastering the platform takes effort.
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Verify integration needs. Ensure your critical apps are supported natively or via Zapier before committing.
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Use a virtual credit card for the trial. Due to numerous reports of billing issues, this is a prudent precaution.
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💰 Pricing:
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Free Trial: 7-day trial (no free plan).
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Individual Plan: $19/month (billed annually) for core features.
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AI Employees Plan: $29/user/month (billed annually) for access to AI agents.
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Team Plans: Discounts available for 3+ seats.
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🛠️ Ecosystem: Strongest when used within the Google ecosystem. Relies on Zapier for broader automation, adding cost.